Ontrac have worked closely with this Welsh Assembly Department for years to promote the benefits of building business in Wales. We didn't need much persuading – we have offices there.
The brief: Show how building a business in Wales offers the perfect work-life balance – and grab attention. Our creative team focussed on success stories in aerospace, biosciences and automotive. Then we captured them with quirky copy and inspiring photography.
The result: We grabbed attention - and showed just how perfect this work-life balance in Wales can be.